链叨叨直播间丨LBS.token用区块链与NFT赋能线下奢侈品

2021年11月4日周四下午15：00，链叨叨直播间之大咖分享汇特邀LBS CEO Daniel Nam进行《LBS.token用区块链与NFT赋能线下奢侈品》专场直播，由链叨叨媒体负责人Sakura小樱对话Daniel Nam ，通过问答的方式，将行业内近期最热的内容呈现在你眼前。

LBS.token项目介绍:

LBS项目是基于BOOM SQUARE的商业模式，建立在区块链上的奢侈品分销平台，消费者可以通过基于区块链的奢侈品购物进行理性消费，并可以通过从发布到分销环节的名品验证流程购买到经过鉴定的奢侈品。BOOM SQUARE Premium Lounge的商业模式，为用户提供意大利、法国等欧洲奢侈品牌连接服务。

以下为采访实录：（在不改变原意的情况下，稍有删节）

问题一：首先有请LBS CEO Daniel Nam为大家做个简单的自我介绍。

First of all, let LBS CEO Dniel Nam to make a brief self-introduction for everyone.

Daniel Nam ：你好，我叫 Daniel Nam丹尼尔·纳姆。我从事品牌发布和服装业务已有多年。 我们通过在意大利和国外承包多个品牌经销许可证，来打造一个客户可以信任的品牌。我们创办 LBS是打造一个为了服务众多客户的准确、便捷的奢侈品分销系统。

Hello, my name is Daniel Nam.I have been in the brand launching and apparel business for many years. We tried to create a brand that customers can trust by contracting distribution licenses for many brands in Italy and abroad. We started LBS to create an accurate and convenient luxury distribution system for many customers.

问题二：请问LBS创立的初心是什么？以及目前的发展达到了怎样的规模？

What was the initial intention of LBS? And what is the scale of the current development?

Daniel Nam：在奢侈品中，高端时尚市场的增长不仅对服装行业产生了很大的影响，而且对许多其他领域也产生了很大的影响，但产品管理系统并没有表现出满足潜在客户的能力以及有足够购买力的客户的能力体现。

相信通过与区块链、生态网络、数据分析等区块链技术的融合，LBS Token项目在奢侈品分销管理过程中的技术，将能够在产品和客户数据的记录和利用，以及平台的数据应用方面展现出巨大的优势 。

目前，薪酬体系的开发已经完成。我们现在正在开发在线支付购物中心和元宇宙。

Among luxury goods, the growth of the high-fashion market has had a great influence not only on the clothing industry but also on many other fields, but the product management system is not showing the ability to satisfy potential customers as well as customers with sufficient purchasing power.

I am confident that the LBS Token project will be able to show great advantages in the recording and utilization of product and customer data, and data application of the platform, by convergence with block chain technology such as block chain, ecosystem network, and data analysis techniques in the luxury distribution management process.

Currently, the development of the pay system has been completed. We are now developing the online pay shopping mall and metaverse.

问题三：奢侈品由于单价较高,制假的利润也高，溯源防伪一直是奢侈品所面临的一个主要痛点。作为建立在区块链上的奢侈品分销平台LBS是如何解决这个问题的？如何让奢侈品的分销、溯源不再是难题？

Due to the high unit price of luxury goods, the profit of counterfeiting is also high. Traceability and anti-counterfeiting has always been a major pain point faced by luxury goods. As a luxury goods distribution platform built on the blockchain, how does LBS solve this problem? How to make the distribution and traceability of luxury goods no longer a problem?

Daniel Nam：随着奢侈品市场需求的扩大，仿冒品市场也在扩大，引入区块链技术NFT来防止分销受损。 区块链是一种记录每个节点网络中的交易并简化跟踪记录过程的技术，连接到区块的链是不可变的，并保持可靠的记录。 即使在 NFT 中，每个代币的唯一标识值都存储在区块链上，因此不可能在所有权和版权方面复制相同的标识值。

As the demand in the luxury market expands, the market for counterfeit goods also expands, introducing blockchain technology NFT to prevent distribution damage. Blockchain is a technology that records transactions in the network of each node and streamlines the process of tracking the records. Chains connected to blocks are immutable and remain a reliable record. Even in NFT, the unique identification value of each token is stored on the blockchain, so it is impossible to duplicate the same in ownership and copyright.

问题四：我们知道支付宝也有防伪溯源产品，以及奢侈品集团LVMH推出区块链溯源平台Aura，那LBS有什么不同之处？以及优势？

We know that Alipay also has anti-counterfeiting traceability products, and the luxury goods group LVMH launched the blockchain traceability platform Aura. What is the difference between LBS? And what are the advantages of LBS?

Daniel Nam：我对支付宝很熟悉，LBS建立了电子钱包支付系统。 有一个电子钱包，所有消费者都可以轻松快捷地支付二维码支付，非会员也可以付费，商家不需要安装单独的程序。

LBS的区别在于，LBS PAY 支付系统可以被其他公司和国外认可，即使没有支付余额，也可以使用各种支付方式进行支付。 

I am familiar with alipay. LBS has established an electronic wallet payment system. There is an electronic wallet that all consumers can pay easily and quickly with Qr payment. Non-members can also pay, and merchants do not need to install a separate program.

The difference between LBS is the LBS PAY payment system that can be recognized by other companies and foreign countries, and it is possible to pay with various pay even without a pay balance.

问题五：我们了解到LBS还有二手奢侈品交易平台，能否为我们介绍下？

We learned that LBS has a second-hand luxury trading platform, could you please introduce it to us?

Daniel Nam：通过 LBS 购买的奢侈品是记录在区块链中的正品。 当客户从 LBS 购买奢侈品并将其二手出售给其他客户时，该产品由 LBS 区块链担保，买家可以信任并购买正品，所有权也转移给买家。

Luxury goods purchased through LBS are genuine products recorded in the block chain. When a customer purchases a luxury product from LBS and sells it second-hand to other customers, the product is guaranteed by the LBS blockchain, and the buyer can trust and purchase the genuine product, and ownership is also transferred to the buyer.

问题六：LBS.token在平台中除了可以充当交易流通的作用，还能提供什么其他服务吗？

What other services can LBS. token provide in the platform besides serving as transaction circulation?

Daniel Nam：除了在平台内使用LBS外，您还可以在线下商店以折扣价购买奢侈品，也可以在关联公司使用。附属公司包括整形外科、皮肤科、美容相关企业、旅行社等。

In addition to using LBS within the platform, you can purchase luxury goods at discounted prices in offline stores and can also be used at affiliated companies. Affiliated companies include plastic surgery, dermatology, beauty-related companies and travel agencies.

问题七：作为一个海外奢侈品分销平台，LBS如何布局中国市场？近期有什么相关计划吗？

As an overseas luxury distribution platform, how does LBS layout the Chinese market? Do you have any plans in the near future?

Daniel Nam：中国市场是一个巨大的市场， 我们计划不仅在韩国和在海外建立线下和线上商城。 我们目前正在与中国的线下门店进行谈判。

我们正在与菲律宾和泰国的商店进行谈判，并提出了将 LBSPAY 引入菲律宾casinos的要求，我们正在讨论外汇法。

The Chinese market is a huge market. We plan to create offline and online malls not only in Korea but also overseas. We are currently negotiating with offline stores in China.

We are negotiating with stores in the Philippines and Thailand, and there has been a request to introduce LBSPAY to Philippine casinos, and we are discussing foreign exchange laws.

问题八：目前LBS已经上线了哪些交易所？我们该如何去购买?

Which exchanges have been launched by LBS? How can we buy it?

Daniel Nam：它目前在 DIGIFINEX上，你们可以在这里购买。 我们正准备在 11 月再次上其他交易所，欢迎大家关注。

It is currently listed on DIGIFINEX. You can purchase here. We are preparing for an additional listing in November.

问题九、大家对LBS非常感兴趣，请问近期是否有福利活动可以参与？

We’re very interested in LBS. Do you have any welfare activities to participate in recently?

Daniel Nam：我们每月为客户举办四次活动。我们目前正在进行一个挺大的福利活动，如果你购买LBS Token，你可以赢得5000美元BV手提包。我们的社区管理员将在稍后发布详细的规则。

We hold events for our customers about 4 times a month. We are currently running a great benefit campaign where you can win a $5000 BV handbag if you buy LBS Token. Our community manager will post the detailed rules later.

链叨叨财经，聚合型区块链整合营销平台。2018年创立至今，目前已服务超过5000家企业/交易所/平台等区块链行业项目，与10000+区块链及传统媒体建立深度合作。#链叨叨直播间#是专门为区块链行业领军项目和人物开设的纯干货分享平台，目前已举行上百场AMA分享，已拥有上万粉丝学员。